Five common misconceptions about 360-Spin Imagery
Before we go any further, let’s get our definitions straight. When I refer to 360-Spin Imagery, I mean product shots that can be manipulated by the user to see all the way around, underneath and over-the-top.
My studio has been at the forefront of 360 photography for the last 15 years. In that time, we have seen all manner of products, large and small that have been given the 360 treatment, from contact lenses to automobiles, from patio furniture to basketball hoops.
Consequently, I have spoken to hundreds of brand and marketing managers all looking to gain a competitive edge using entertaining and informative product photography. And I’ve dealt with a lot of questions along the way.
So for a bit of informative content, I thought I’d list the top five most common myths about the wonderful spinning world of 360 product rotations: